About Us

1 Who We Are

Red Lion Sound is a Canadian company building the operating layer for live music and events. Our team draws from nightlife, music, software, and payments. We have worked the door, run the bar, mixed the records, sold the tickets, and shipped the code — and we are building Red Lion the way we always wished the tools worked.

We are not a label. We are not a ticketing reseller. We are not another social feed. We are a single platform where the people behind every great night — creators, hosts, service providers, and fans — can find each other, work together, and get paid quickly and clearly.

2 Our Mission

Give the people who build nightlife the tools, the audience, and the fair share they deserve.

For too long the value of a great night has flowed away from the people who create it. Promoters fronted the risk. Creators built the audience. Service providers delivered the experience. And yet most of the revenue ended up with platforms that took everything and gave little back. We are building Red Lion to change that — with transparent fees, fast payouts, real ownership of audience, and a token economy that rewards loyalty rather than punishes it.

3 Why We Built This

Three frustrations sparked Red Lion:

• Fragmented tools. A creator needed one app for posting, one for messaging, one for selling tickets, one for booking, one for payouts, and one for fans. Each one took a cut. Nothing talked to anything else.
• Opaque economics. Most platforms hide their take behind clever pricing. When you finally see the number, it is too late to do anything about it.
• No reward for loyalty. The audience members who show up every weekend, the fans who buy every drop, the regulars who keep a scene alive — they got nothing for it. We wanted to fix that with a real loyalty system, not a points gimmick.

Red Lion Sound exists to consolidate those tools, publish the economics on the contract page, and reward loyal supporters with something of real value — Red Lion Coins (RLC) that creators, service providers, and promoters can convert to cash, while fans spend theirs on tickets, content, and in-app perks.

4 What You Can Do Here

For Creators & DJs

Post content. Go live. Sell content bundles. Run subscriptions. Stack referrals. Get paid through Stripe with itemised statements.

For Hosts & Promoters

Publish events. Sell tickets. Front-of-house tools for door scans, sponsor placements, and loyalty giveaways tied to the night.

For Service Providers

Bookable profiles for sound engineers, lighting, security, photographers, and more. Quote, accept, deliver, and get paid — all in one place.

For Fans

One feed for the artists, venues, and friends you care about. Tip your favourites. Subscribe to channels. Earn Red Lion Coins through engagement to spend on tickets, content, and in-app perks — and cash out your referral commissions and loyalty giveaway winnings through Stripe.

5 What We Stand For

• Transparent economics. Every fee, every split, every payout rule is documented on our terms page. You should never be surprised by what arrives in your account.
• Creator ownership. Your audience is yours. Your content is yours. You can leave with both.
• Fast, fair payouts. We process payouts on a clear seven-day schedule with admin review — not weeks of opaque holds.
• Local roots. We are built in Canada, started in Toronto, and we keep customer support human and reachable.
• Real loyalty, not gimmicks. Red Lion Coins earned through verified actions can be redeemed for cash on the published schedule. A coin is a coin.

6 Where We Are Going

We started with the city we know best, then opened to creators across Canada. From there the roadmap moves outward — into more cities, more languages, and deeper tooling for the people running scenes everywhere. We will keep the same rules wherever we go: transparent fees, fast payouts, and real loyalty.

If you are a creator, host, or fan with feedback on what to build next — reach out. The product changes based on what the community tells us is missing.